Belgium

Kinder Joy of moving has arrived in Belgium too.

Kinder Joy of moving is the brand new social responsibility international project that currently inspires millions of children and families around the world to get active, enjoy moving, and develop life skills in an engaging and joyful way, with the strong belief that a positive attitude towards movement will make today’s children better adults tomorrow.

Last spring, it was with our greatest happiness that Kinder Joy of moving arrived in Belgium with two exciting events open to everyone!

On the 14th of April, Kinder Joy of moving landed in Liège to sponsor the 15km of Liège Métropole. A sunny day welcomed more than 500 kids who came around for the race and made their experience at the Kinder Joy of moving village. A real joyful event!

On the 21rd of April, Kinder Joy of moving supported the kids run at the Baloise Antwerp 10 Miles running festival and entertained all visitors with its 200 m2 village offering plenty of games such as a labyrinth, soccer and ping pong tables, archery and other fun entertainment based on the Joy of moving methodology. At the village, specialised local and international trainers welcomed and accompanied kids and adults to get the best of the activities. With 2,500 kids participating in the race and visiting the village, the event has been a real success!

After this successful second edition, the Kinder Joy of moving team is making more plans to bring joy and sports in other regions of Belgium in 2025.