"Kinder+Sport Joy of moving" Germany started in 2006 and has developed into a very successful project: Since the beginning, the project has not only continuously increased the number of participating children, but also the number of activities. Currently, “Kinder+Sport Joy of moving” supports three different sport activities: athletics, basketball and cycling. In addition, regional sports associations for ice hockey and soccer are supported.
The successful development of the project is linked to the cooperation with respected and competent partners. Since 2006, “Kinder+Sport Joy of moving” has been working together with the German Olympic Sports Federation (DOSB) as one of the main partners of the German Sports Badge supporting athletics for school kids. In 2011, “Kinder+Sport Joy of moving” was extended by a cooperation with the easyCredit Basketball Bundesliga. Meanwhile, the "Kinder+Sport Basketball Academy" works with 13 basketball clubs to bring the joy of basketball to kids nationwide. In 2018, "Kinder+Sport Joy of moving" partnered up with Deutschland Tour: As official site event partner, the "Kinder+Sport mini tour" spreads the joy of bicycling among kids.